The drinks business – Bordeaux estates launch latest vintages with lower prices

By May 29, 2020Press coverage

the drinks business

“Prices this year are expected to be lower as economic uncertainty rippling through the world has tightened buyers’ pursestrings, but that isn’t to say they are bargains, given the high prices many estates placed on the 2018 vintage wines.

“It is vital with [Bordeaux 2019] releases…to focus on ‘fair value’ and how a wine is priced relative to back vintages (ie those already trading in the secondary market),” James Miles, the chairman and co-founder of Liv-ex, said.

“Last year’s release price is frankly an irrelevant/ outdated benchmark.”

Read the full article on The Drinks Business.